Business

Photo and video sharing social networking service, Instagram is one of the world’s fastest growing apps and has created a user base of its own in a short span of time. Almost, every teenager is hooked to this app as it has set itself apart from the rest of social media platforms. As a visual platform, Instagram promotes creativity, expression, and innovation for its users. It has also caught the eye of businesses looking to connect with the platform’s vast user database.  Promoting their products on Instagram creates opportunities for the companies to connect with the audience that is young, creative, more inclined towards technology and more willing to participate with the brand advertisements. According to a survey, Instagram users are 58 times more likely to comment, like, or share a...

In the 21st century, the world is developing and advancing at a very fast pace. The increase in competition in the corporate and business sector has given birth to different methods of interacting with the audience and increasing the engagement of the brand. Social media has emerged as one of the biggest platforms where one can express themselves and grow up simultaneously. It helps to interact and understand our targeted audience and expand as a brand. However, for being significant on social media especially Instagram, which is one of the major platforms for business owners for boosting their businesses, it is important to have a certain number of followers. While organic growth of the handle is what all of the social media managers aspire, it is a long and taxing process. Thus, many ...